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SWW Beef Rub: Persona Rub

SWW Beef Rub: Persona Rub

Regular price $15.00
Regular price Sale price $15.00
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Pickup available at Chef Heart Headquarters Store Usually ready in 1 hour

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$15.00
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🐂 SWW Beef Rub


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Blend Name: SWW Beef Rub
Available Sizes: 8 oz Wide Mouth Jar


Ingredients: Black pepper, garlic powder, onion powder, ancho chile powder, granulated sugar, mustard powder, kosher salt


A Bold Rub Built for Beef.

SWW Beef Rub is the spice armor your beef has been waiting for—crafted to sear flavor deep into steaks, roasts, and ribs with a crust that crackles and a heart that hums. This blend combines the punch of pepper, the warmth of garlic and onion, and a subtle smoky-sweet whisper of ancho and sugar. Balanced by the sharp clarity of mustard and the anchoring heft of Morton kosher salt, every bite becomes a declaration of bold, beefy confidence.

Ingredients & Their Culinary Magic:

  • Black Pepper – The Edge Maker: Gives structure and bite to balance richness.

  • Garlic – The Earthy Conductor: Binds flavors into something greater than the sum.

  • Onion – The Soft Flame: Rounds and smooths while hinting at sweet.

  • Ancho Chile – The Shadow: Smoky, earthy, slightly sweet—it deepens the entire profile.

  • Sugar – The Crust Creator: Helps form that irresistible bark.

  • Mustard Powder – The Flash: Wakes up the palate and cuts through the fat.

  • Kosher Salt – The Harmonizer: Ties it all together with bold, even salinity.


Why You’ll Love It:

✅ Built for beef: steaks, briskets, short ribs, tri-tip, burgers
✅ Flame-activated: caramelizes into a flavor-packed crust
✅ Perfect bark: great for smoking, grilling, or oven roasting
✅ Ground for consistency, blended for punch

SWW Beef Rub isn’t just seasoning—it’s your beef’s best friend and most trusted weapon.

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